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SEO: A Practical Guide for the Non-Technical Marketer
$495.00 USD
An in-depth guide to Search Engine Optimisation techniques. Designed for all marketers and not just those with technical or back end, responsibility for the website. This course will demystify SEO to ensure that your entire marketing team are con...
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Fast Track Digital Marketing
$495.00 USD
If you are new to digital marketing or you want to update your knowledge, Fast Track Digital Marketing will give you a clear understanding of key digital marketing channels, the underlying principles for using them effectively and advice on planni...
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Content Marketing Fundamentals
$495.00 USD
A comprehensive introduction to content marketing encompassing strategy, tactics, promotional approaches, optimisation and measurement. In this 7-module course, that you can watch in just under 4 hours, we unpack all the key content marketing fra...
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Email Marketing Wizardry
$495.00 USD
Make the most of your time and increase your email marketing knowledge so you can better connect with your audience, move your strategy forward and increase your email marketing revenue! A comprehensive course, presented by Kate Barrett, on...
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Cold Audience to Raving Customers - Online Funnel Marketing
$495.00 USD
A key mistake most businesses make is to put all their effort into customer acquisition but fail to pay attention to the customer journey that encourages them along the way to making that first (and subsequent) sales. It is significantly cheaper t...
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YouTube and Video Marketing
$495.00 USD
How is your company using YouTube? All too often it's simply a dumping ground for a company's video assets, with little thought on how people really use YouTube to discover, research and consider products and services. YouTube is the s...
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How not to [email protected]%!-up on social media!
$495.00 USD
This course will help you and your team avoid faux pas on social media that could embarrass the organisation or even cost an employee their job. We delve through the archives of corporate and employee social media fails in tandem with recommendat...
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How to develop a social media policy
$79.00 USD
A masterclass designed for organisations creating a social media policy for the first time, or for those aware that their existing policy needs updating. We look at the benefits of having a policy, examine what needs to be included in policy deve...
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Going viral: a funnel marketing case study - Part 1
$79.00 USD
In this 2-part masterclass we explore a real-life funnel marketing campaign that we created on the back of a piece of content that went viral. The learning on managing viral content, and maximising its impact is highly useful. Many companies achi...
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Going viral: a funnel marketing case study - Part 2
$79.00 USD
In this 2-part masterclass we explore a real-life funnel marketing campaign that we created on the back of a piece of content that went viral. Having looked at the creation of our content piece that resulted in viral viewings in Module 1, in Modu...
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