A step-by-step guide to help you reach more of the *right* people With paid reach accounting for 40% of total reach it is clear that for Pages, Facebook is rapidly becoming a pay-to-play platform. The quickest and simplest way of extending your ...
Course info & pricingIn this 2-part masterclass we explore a real-life funnel marketing campaign that we created on the back of a piece of content that went viral. The learning on managing viral content, and maximising its impact is highly useful. Many companies achi...
Course info & pricingIn this 2-part masterclass we explore a real-life funnel marketing campaign that we created on the back of a piece of content that went viral. Having looked at the creation of our content piece that resulted in viral viewings in Module 1, in Modu...
Course info & pricingDid you know that the words you use in your Facebook updates could be killing your reach? There is a secret list of trigger words that will activate the “do not look favourably on this content” part of the News Feed algorithm that wil...
Course info & pricingHow to optimise your Facebook Page and content for local search and visibility Facebook's search engine is far from perfect. It needs all the help it can get for people to find you if they don’t have a direct link. And users need rapid ways...
Course info & pricingWhat is the difference between a Like and a Follow on Facebook?Plus what’s new on Notifications and Suggestions Have you noticed that your Page has different numbers of Fans and Followers? Why is that? And what does it mean anyway? This 15...
Course info & pricingFacebook is beta testing a new feature that enables Admins to vet prospective members by asking them questions when they apply to join. This 22 minute Masterclass shows you where to find the Member Request Settings option (it is currently being r...
Course info & pricingIn this 28 minute Masterclass we take you through Facebook Insights for two Facebook Pages. Learn what each feature means and how to make sense of the data. You will learn how to discover the best time of the day to post for your fans, how to fin...
Course info & pricingHow to setup and run competitions without landing in Facebook Jail (or annoying your customers) In a competition are you allowed to force people to Like and Share a post? What about Liking the Page? Are comments allowed as competition entries? Wh...
Course info & pricingUsing events well on Facebook Events are still a relatively unusual content type so gain attention and are suitably viral. In this 27 minute Masterclass we show you how to set up an event for maximum visibility and share our tricks and tips for ...
Course info & pricingFinally 'f-commerce' comes of age. Facebook Commerce, that is! Setting up a shop section in your Facebook Page is really pretty straightforward. This 16 minute Masterclass shows you how.
Course info & pricingFacebook has recently rolled out the ability to split test ads using Ads Manager. In this short Masterclass we show how to split test and demonstrate an A/B test between two different audiences – a custom audience created using a mailing li...
Course info & pricing