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Facebook audiences & ads targeting
$495.00 USD
A detailed, step-by-step guide to Facebook’s audience and ad targeting features. This practical course will show you how to show ads to your mailing list, your Facebook fans, website visitors, “lookalike” audiences and even yo...
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Social Media Verification
$79.00 USD
How to get your profile verified on Facebook, Instagram and Twitter With social media an ever noisy place it can be hard for users to identify the authentic accounts from the fake or spoof. By getting your account awarded verification status you ...
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Facebook Cover Photos: Size specs & best practice
$79.00 USD
Masses of tricks, tips and ideas for Facebook Pages, Groups and Profiles A brand new 40 minute Masterclass on Facebook cover photos. Incorporating the very latest size recommendations that work on desktop, tablet and mobile (beware – loads ...
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Boost Posts on Facebook the RIGHT Way
$79.00 USD
A step-by-step guide to help you reach more of the *right* people With paid reach accounting for 40% of total reach it is clear that for Pages, Facebook is rapidly becoming a pay-to-play platform. The quickest and simplest way of extending your ...
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Going viral: a funnel marketing case study - Part 1
$79.00 USD
In this 2-part masterclass we explore a real-life funnel marketing campaign that we created on the back of a piece of content that went viral. The learning on managing viral content, and maximising its impact is highly useful. Many companies achi...
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Going viral: a funnel marketing case study - Part 2
$79.00 USD
In this 2-part masterclass we explore a real-life funnel marketing campaign that we created on the back of a piece of content that went viral. Having looked at the creation of our content piece that resulted in viral viewings in Module 1, in Modu...
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Avoiding the “L” word and other reach killers
$79.00 USD
Did you know that the words you use in your Facebook updates could be killing your reach? There is a secret list of trigger words that will activate the “do not look favourably on this content” part of the News Feed algorithm that wil...
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Optimising Facebook for local search & visibility
$79.00 USD
How to optimise your Facebook Page and content for local search and visibility Facebook's search engine is far from perfect. It needs all the help it can get for people to find you if they don’t have a direct link. And users need rapid ways...
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The difference between a Facebook Like and Follow
$79.00 USD
What is the difference between a Like and a Follow on Facebook?Plus what’s new on Notifications and Suggestions Have you noticed that your Page has different numbers of Fans and Followers? Why is that? And what does it mean anyway? This 15...
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Facebook Group Member Request Settings
$79.00 USD
Facebook is beta testing a new feature that enables Admins to vet prospective members by asking them questions when they apply to join. This 22 minute Masterclass shows you where to find the Member Request Settings option (it is currently being r...
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Facebook Insights 101
$79.00 USD
In this 28 minute Masterclass we take you through Facebook Insights for two Facebook Pages. Learn what each feature means and how to make sense of the data. You will learn how to discover the best time of the day to post for your fans, how to fin...
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Facebook Competitions, the Right Way
$79.00 USD
How to setup and run competitions without landing in Facebook Jail (or annoying your customers) In a competition are you allowed to force people to Like and Share a post? What about Liking the Page? Are comments allowed as competition entries? Wh...
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